Eventflow selected to support sponsor, speaker and media partner operations at POSSIBLE Europe

Eventflow, the AI-assisted event operations platform, will be used by Hyve to manage sponsors, speakers and media partners at the inaugural POSSIBLE Europe 2027, following a successful rollout at Fintech Meetup Europe.

Hyve introduced Eventflow at Fintech Meetup Europe’s European debut in Lisbon this October, to support sponsor onboarding at short notice; the platform went live in less than two weeks. Following positive feedback from the event ops team and sponsors, Hyve quickly extended Eventflow’s use to support the event’s speaker programme.

Eventflow provided Hyve with a branded hub for sponsor onboarding, speaker bios, headshots, abstracts and participant communications. The team also used Eventflow’s AI Assistant internally as a shared source of event information, helping colleagues find consistent answers to event questions.

POSSIBLE Europe will bring Hyve’s established US marketing, media and technology event to Lisbon next October. This year’s event attracted 7,500 attendees, 330 speakers and 292 partners and exhibitors, with speakers including senior leaders from Coca-Cola, Unilever and Cloudflare. The European launch is already backed by more than 50 Launch Partners including Microsoft, Reddit and PayPal.

Choosing to implement Eventflow almost a year ahead of POSSIBLE Europe offers the Hyve team a longer planning period to build a more comprehensive base of information to support the event’s sponsors, speakers and media partners.

Christian Skelton, Co-Founder of Eventflow, said:

“Working with Hyve for Fintech Meetup Europe showed how quickly Eventflow could become a vital part of the event operations process. Although Hyve initially introduced Eventflow for sponsor onboarding, it was quickly adopted by the team, and expanded to support speaker onboarding. Being selected for POSSIBLE Europe enables us all to build on that experience and gives us the opportunity to work with Hyve from an earlier planning stage - we’re excited to be part of that process.”

Charlotte Masters, SVP, Event Operations Global Ventures at Hyve, added: 

“Fintech Meetup Europe gave us a useful test case for how Eventflow can support a new event launch. With POSSIBLE Europe, we have a much longer lead time, so can take what we learned from Fintech and design the sponsor, speaker and media partner journey much earlier. We’re also keen to ensure that Eventflow works cohesively alongside the systems we already use, to ensure an efficient event operations process.”

Eventflow provides event teams with one branded operational hub for the information, tasks, forms, communications and deadlines participants need to complete. It’s designed to work alongside specialist systems such as CRM, registration platforms and event websites rather than replace them.