Eventflow Partners with RefTech to Deliver Smarter Exhibitor Management

The partnership brings together Eventflow’s white-label exhibitor management platform with RefTech’s trusted registration expertise giving organisers access to a smarter workflow that reduces admin-heavy processes and simplifies event operations from start to finish.

More Connected Event Technology Experience

Event organisers are often forced to manage exhibitors and sponsors through fragmented email chains, spreadsheets and disconnected systems. Eventflow was built to solve that problem. By combining Eventflow with RefTech’s registration solutions, shared clients can manage exhibitor tasks, registrations and communications through a single branded experience, creating a more seamless journey for exhibitors while reducing manual work for event teams.

AI-Powered Support for Exhibitors and Sponsors

A key feature of the Eventflow platform is an AI-powered assistant, trained using each organiser’s own event manual and documentation. This allows exhibitors and sponsors to ask questions and receive instant answers 24/7, reducing pressure on event teams while improving response times and user experience. The platform also helps organisers identify gaps in their documentation by tracking the questions users are asking most frequently.

Christian Skelton, Founder of Eventflow, said:

“We've always been dedicated to making event tech easier to use. Event organisers often struggle with fragmented email chains and messy spreadsheets. This partnership addresses those challenges and is centred on making workflows as clean and simple as possible. Working with RefTech allows us to offer a professional and sophisticated experience that reflects the high standards to which brands hold themselves. By integrating RefTech's reliable registration with Eventflow's platform, exhibitors can submit their tasks and registrations through a single, branded user-focused system.”

Margaret Reeves, Managing Director of RefTech, added:

“No two events are the same, which means organisers need flexibility when it comes to technology. Our approach has always been about working with trusted partners to help clients build the right solution for their event, rather than forcing them into a fixed system. Eventflow complements that approach perfectly. It gives organisers another option to help streamline exhibitor management, reduce admin and improve the overall user experience for exhibitors, sponsors and event teams.”

Building Better Experiences for Event Organisers

The partnership reflects a shared commitment from both Eventflow and RefTech to help organisers simplify event operations, improve efficiency and deliver better experiences through flexible, user-friendly event technology.

As events continue to evolve, organisers need systems that work together seamlessly. This partnership is another step towards making that possible.

About RefTech

RefTech has been delivering award-winning registration, badging, scanning and reporting solutions for conferences, exhibitions and events for more than 20 years. As part of its broader approach, RefTech works with a carefully selected portfolio of specialist technology partners, helping organisers build the right technology stack for their individual event requirements rather than forcing a one-size-fits-all solution.